Total Club Concept

PUMA’s Total Club Concept (TCC) is a special PUMA football (that’s soccer, to Americans!) program that gives football clubs unprecedented access to elite-level football across the globe, including exposure to scouts and behind-the-scenes access to professional European clubs.

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  • As a global sportlifestyle brand with roots in football, PUMA has professional partners on multiple continents across the globe! Both on the Men's and Women' side of the game, our partners play in top flight divisions in England, Portugal, Germany, Mexico, Spain and more.

  • Club Brugge
  • BVB
  • Girondins De Bordeaux
  • Newcastle United
  • PUMA
  • Sporting Portugal
  • Club Santos Laguna
  • Umea IK


PUMA's TCC level clubs consist of some of the top clubs from across the country. Both men's and women's clubs, elite level organizations are given access to PUMA's Global Partners and are invited to compete in exclusive PUMA events.

Albion SC La Roca FC Avalanche SC Galway Rovers BFC Soccer Club Brooklyn Italians Chesterfield United FC Cleveland Internationals Exiles FC Alliance FC Blazers FC Nova KC Legends Lamorinda SC Roanoke Star SC Rockford Raptors SA Lions FC Sacramento United SC Waukesha Scorpions SC Southern California Blues SC Santa Clara St. Paul Blackhawks SC Top Hat


  • Men’s vElite

    PUMA Men's vElite Tournament features top domestic teams competing for the trip of a lifetime!This elite level tournament gives clubs the opportunity to play top teams from around the world all while receiving VIP treatment. The winner of Men's vElite bracket will be flown to one of PUMA's TCC partners (like Sporting Lisbon!) for a VIP football experience like no other!

  • Women’s vElite

    The PUMA Women's vElite Tournament features top domestic teams competing for the chance to meet and train with the best female players in the world. This elite level tournament gives clubs the opportunity to play top teams from across the globe all while receiving VIP treatment.The grand prize of this first class tournament wins an all expenses paid trip to one of PUMA's professional women's partners.

  • Women’s Elite Showcase

    Participate in THE college recruiting showcase for female soccer players. The PUMA Women's Elite Showcase gives elite players from around the country the opportunity to show off their skills in front of the top college coaches! Both players and coaches will be sure to have some fun on site as well. Attendees are sure to continue their playing careers at the highest level!

  • TCC Coaching Clinics

    Want to improve your skills as an elite level coach? PUMA's TCC offers the opportunity for professional coaches from around the world to visit your club and work with your coaches on training tips, tactics and how to better work with young athletes!

Benefits of TCC

  • Elite Access

    Watch an English Premier League Club train up close and personal. Play the academy team of a Mexican Primera Division club. Attend a classroom session with a first team coach from La Liga. This is the type of access and opportunities PUMA's TCC program can bring to your club!
  • International Exposure

    To be the best you must train with the best, learn from the best and be around the best. As a global football brand, PUMA's TCC program ensures your club and players will be seen by professional scouts worldwide. TCC classification will ensure that your club has opportunities to advance your players' careers and grow your organization!
  • Club Support

    TCC partners receive custom tournament packages to fit the needs and demands of an ever-changing, highly competitive football marketplace. Athlete appearances and clinics, unique activities on site and free boot demos are just some of the ways PUMA supports TCC partner events.

How can my team get involved?

PUMA’s TCC program helps clubs attract talent and keep the competitive edge they need to be at the top of the football world!

Interested in learning more about PUMA's Total Club Concept programs? Contact TCC to get in touch with a PUMA representative!